As a thank you for all our efforts, JW allowed us to use one of his songs in a campaign video. I chose the track 'Waiting game'. It's not on any album, I just stumbled over it somewhere online. JW told me that he had almost forgotten ever recording it. We shot the images for the campaign in the Nepalese Himalayas. The music was a perfect match. Meanwhile, JW had gotten so excited about rediscovering his own song that he released it as a single. And that's why, when you look up the single 'Waiting game' by JW Roy on Spotify, the artwork depicts Himalayan mountains with a teeny tiny Floris in the foreground".